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Foreign media: Apple's 5G iPhone pricing is crucial to stimulate consumer interest in the second half of the year
7/30/2020

5G officially began commercial use last year, and as more and more countries join the ranks of 5G commercial use, the scope of commercial use has further expanded this year, and smartphone manufacturers have also launched more 5G smartphones. However, with the expansion of 5G commercial scope and the increase of 5G smartphones, 5G has also become the main battlefield of competition for smartphone manufacturers, and the competition in the 5G smartphone market will be more intense when Apple is about to launch a number of iPhone 12 supporting 5G network connection.

Foreign media said in the report that for Apple, which is about to launch the iPhone 12, their pricing will be crucial to stimulate consumer interest in the second half of the year. From foreign media reports, they believe that the pricing of 5G iPhone is crucial to stimulate consumer interest in buying, or because of competition. Apple failed to launch an iPhone supporting 5G network connection last year because of chip and other reasons, but the main smartphone manufacturers in the Android camp have launched 5G smartphones last year, and the models launched this year are more, and the product line is richer, in addition to high-end and mid-range machines, they are also launching entry-level 5G smartphones. The Android camp manufacturers that have launched 5G smartphones are now also competing fiercely in the 5G market, and the launch of entry-level 5G smartphones means that the competition in terms of price is also heating up. In the face of fierce competition from smartphone manufacturers in the Android camp, the pricing of Apple's upcoming 5G iPhone will play a key role in stimulating consumer interest in the second half of the year. For the iPhone 12 that Apple will launch to support 5G network connection, analysts and research institutions generally expect that there will be 4 models, foreign media is expected to launch in September, the starting price of 4 models is expected to be $649, $749, $999 and $1099, and the most expensive version will reach $1399.  

 

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